Friden Calculator Magazine Ad 1951 Office Business Machine
$ 3.53
Description
Friden Calculator Magazine Ad 1951 Office Business Machine. The ad highlights the advanced capabilities of the Friden calculator, emphasizing its ability to multiply, add, subtract, automatically point off decimals, and clear its own carriage, thereby shrinking office overhead costs. This vintage magazine advertisement from 1951 showcases the Friden fully-automatic Calculator, prominently featuring the slogan "Quickest way to figure Interest is on the Friden - The Thinking Machine." The ad highlights the advanced capabilities of the Friden calculator, emphasizing its ability to multiply, add, subtract, automatically point off decimals, and clear its own carriage, thereby shrinking office overhead costs. The artwork features a large, detailed image of the Friden machine with a hand operating its keys, alongside a stylized line drawing of a man's head in profile, evoking a sense of mid-century corporate efficiency and innovation. The ad also includes a testimonial from Gustav Bottner, Jr., Vice President and Comptroller of Dry Dock Savings Bank, New York, praising the Friden Calculators for their use in bookkeeping and mortgage departments. The advertisement captures the essence of 1950s office technology and business solutions, presenting the Friden as "The Thinking Machine of American Business." It details how the machine takes work out of figure-work automatically, providing accurate answers with minimal operator input. This piece of print ephemera offers a glimpse into the advertising strategies and technological advancements of the Atomic Age, particularly in the realm of business machines. The ad also notes that Friden sales, instruction, and service are available throughout the U.S. and the world, from Friden Calculating Machine Co., Inc. of San Leandro, California.
